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Five Steps to Create a Successful SMS Marketing Campaign

Five Steps to Create a Successful SMS Marketing Campaign

by Avril Payne | Oct 26, 2016 | Mobile, Open SMS Pro, Salesforce, SMS Marketing

If you haven’t started looking for SMS solutions to drive your marketing campaigns, now is the time! One of the disadvantages that Apps have is the fact that the target audience would have to install your app to receive the communication you are pushing through it....
AppShark And Nexmo Enhance Salesforce Messaging

AppShark And Nexmo Enhance Salesforce Messaging

by Avril Payne | Apr 20, 2016 | General, Mobile, Salesforce

We, at AppShark are proud to announce our recently concluded partnership with Nexmo, the global cloud communications platform leader providing innovative communication APIs and SDKs for voice, text, and messaging and phone verification services. This will enable us to...

SMS/Texting in Business: Part 3 – Voice of Customer (VOC)

by Srinivas Gaddam | Mar 30, 2016 | General, Mobile, Salesforce

In my previous blog post, I mentioned that we recently moved to a new house. Anyone who has done this knows the consequent, frequent trips to a home improvement store. In my case it was a Home Depot near my house. During one of my trips, I noticed a credit card...
SMS/Texting In Business: Part 2 – Real-Time Interaction

SMS/Texting In Business: Part 2 – Real-Time Interaction

by Srinivas Gaddam | Mar 2, 2016 | General, Mobile, Salesforce

I am a father of two teens. It recently dawned on me that my children are no longer interacting with me the way they used to. My wife tells me it is because they are growing up and it is a normal change. I understand THAT, but that is not what I meant. They are on...
SMS/Texting in Business: Part 1 – Improve Customer Engagement

SMS/Texting in Business: Part 1 – Improve Customer Engagement

by Srinivas Gaddam | Oct 30, 2015 | Mobile

This is the first of my 3-part series on how to use SMS/Texting in increasing communication with your customers, employees and others to improve efficiencies and provide a better engagement and experience. We recently moved into a new house (in a new City, State). The...

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