by Antara Bhattacharya | Jul 12, 2017 | Mobile, Open SMS Pro, Salesforce, Salesforce Lightning, SMS Marketing
You can boost customer engagement and grow sales using Salesforce Lightning by adding a simple feature: SMS. How many times have you deleted an email without reading it? What about an SMS message? Text messages have a whopping 98% open rate. The open rate for email is...
by Antara Bhattacharya | Mar 22, 2017 | Mobile, Open SMS Pro, Salesforce, SMS Marketing
Text messaging is experiencing a renaissance and has evolved far beyond casual social interaction. Everyone — from millennials to baby boomers — sends texts! Today, consumers choose text messaging as a preferred method of communication as it is easier to text in these...
by Antara Bhattacharya | Apr 20, 2016 | General, Mobile, Salesforce
We, at AppShark are proud to announce our recently concluded partnership with Nexmo, the global cloud communications platform leader providing innovative communication APIs and SDKs for voice, text, and messaging and phone verification services. This will enable us to...
by Srinivas Gaddam | Oct 30, 2015 | Mobile
This is the first of my 3-part series on how to use SMS/Texting in increasing communication with your customers, employees and others to improve efficiencies and provide a better engagement and experience. We recently moved into a new house (in a new City, State). The...
by Antara Bhattacharya | Jul 1, 2014 | Mobile, Salesforce
With companies choosing the enterprise mobility route for expanding their businesses, it is safe to say that instant messaging is the most practical way to connect and network with clients, prospects and even employees. Whether it is to advertise a new...
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