by Antara Bhattacharya | Jul 12, 2017 | Mobile, Open SMS Pro, Salesforce, Salesforce Lightning, SMS Marketing
You can boost customer engagement and grow sales using Salesforce Lightning by adding a simple feature: SMS. How many times have you deleted an email without reading it? What about an SMS message? Text messages have a whopping 98% open rate. The open rate for email is...
by Antara Bhattacharya | Dec 21, 2016 | Mobile, Open SMS Pro, Salesforce, SMS Marketing
With easy availability of multiple communication channels in today’s smart phone world, it becomes quite a task to pick the right communication channel. But what is a right communication channel? Would you get your audience’s attention when you send a promo code over...
by Srinivas Gaddam | Mar 30, 2016 | General, Mobile, Salesforce
In my previous blog post, I mentioned that we recently moved to a new house. Anyone who has done this knows the consequent, frequent trips to a home improvement store. In my case it was a Home Depot near my house. During one of my trips, I noticed a credit card...
by Srinivas Gaddam | Mar 2, 2016 | General, Mobile, Salesforce
I am a father of two teens. It recently dawned on me that my children are no longer interacting with me the way they used to. My wife tells me it is because they are growing up and it is a normal change. I understand THAT, but that is not what I meant. They are on...
Recent Comments