by AppShark | Jan 14, 2020 | Customer Experience, Salesforce
In the last decade, new technologies like social, mobile, cloud, digital and now AI etc., have transformed the retail industry. New models of engagement, fulfilment and customer experience have evolved and continue to do so. For most retail customers, a great retail...
by Pavan KR Murthy | Jan 11, 2017 | CRM, Customer Experience, Customer Success Platform, Salesforce
This blog post marks the beginning of a series of articles I’m going to write about the way brands are building one-to-one customer journeys with the help of Marketing Cloud in this disruptive digital age. The East Coast is deep into winter, and moving around has...
by Tom Jodis | Jun 1, 2016 | CRM, Customer Experience, Salesforce
When I was a kid, Zenith was the leader in manufacturing and selling radios and TV’s – their slogan was “The Quality goes in before the Name goes on” Quality was what customers wanted and they were willing to pay for it. Then about 12 years ago Wal-Mart replaced...
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