Helping A Global Entertainment Leader Migrate To Salesforce Lightning
Our client is an American entertainment company that promotes, operates, and manages ticket sales for live entertainment in the United States and internationally. It also connects brands to music fans and helps them reach new audiences. The company’s recent merger with a ticket sales and distribution company made it the global leader in live entertainment.
Post-merger, the company’s tech infrastructure required a massive transformation to accommodate the increased scale in its operations. They also wanted to enhance UX/UI experience and faster access to data.
With such a scale of operation, the business required a robust, comprehensive CRM that could accommodate all kinds of bookings, offers, confirmations, and cancellations online.
Our team deployed Salesforce Lightning and customized several features to accommodate the specific needs of the business.
Salesforce Lightning deployment not only elevated UI/UX but was able to provide enhanced support to handle an increasing number of fans/events being added in the application.
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