Archive for September, 2017

Salesforce Pardot vs. Hubspot for Marketing Automation

Posted by Antara Bhattacharya | Posted On September 27th, 2017 |Salesforce

One of the most common questions Salesforce CRM clients and prospects ask is whether to use Salesforce Pardot or HubSpot for marketing automation. Pardot has one distinct advantage where Salesforce is concerned. Salesforce acquired ExactTarget, which included Pardot. Thus the two systems are natively integrated, which means they work together seamlessly. However, HubSpot can be..

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Salesforce CRM: What You Need to Know to See If It’s Right for You

Posted by Rajanikanth Damera | Posted On September 21st, 2017 |Salesforce, CRM, Salesforce Lightning, AppExchange

Customer relationship management (CRM) systems automate sales processes to help organizations start and build deeper relationships with prospects and customers. CRMs are powerful systems so shopping for one is no small undertaking. Ranked the No. 1 CRM platform in the world, Salesforce can be completely tailored to meet each organization’s needs. Salesforce offers a variety..

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How a Nonprofit Uses Salesforce to Grow Sales

Posted by Tom Jodis | Posted On September 7th, 2017 |Salesforce, Nonprofits

A nonprofit has found a clever way to use Salesforce to create leads and grow sales. It’s just one of various innovative ways an organization can use Salesforce to be more successful. Here’s how the nonprofit uses Salesforce. Perhaps, it will give your organization some ideas on how to maximize Salesforce to get more leads…

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